SXSW Interactive is a 5-day Austin-based event featuring the industry’s best thought leaders, innovators and movers and shakers showcasing their products, research and ideas. This year it will be March 11-15 and showcasing some really great stuff!
It can though be super overwhelming for badge and non-badge holders alike. To help with some of the confusion, we put together the one schedule you need to use if you have the opportunity to check out of the sessions at SXSW Interactive. These are badge-required events. The links will give you more information and location!
9:30AM – 10:30AM: Confirmation Bias: Innovation’s Blind Eye
11:00AM – 1:00PM: Like a Boss: Track Success with Google Analytics
2:00PM – 3:00PM: Newsopalypse: Can Digital Really Sustain Media?
3:30PM – 4:30PM: Innovative Brands Using Data-Driven Marketing
5:00PM – 6:00PM: Marketing to Moments That Matter
9:30AM – 10:30AM: Modern Brand Love: How to Co-create and Have a POV
11:00AM – 12:00PM: Brainshaping: Is Your Office Changing Your Brain?
12:30PM – 1:30PM: Designing Experiences Offline and Online
2:00PM – 3:00PM: Daring Greatly
3:30PM – 4:30PM: Programmatic Advertising in the Age of CX
5:00PM – 6:00PM: If You Are in Advertising, You May Be a Racist
11:00AM – 12:00PM: Is “Conscious Consumerism” Just a Marketing Term?
12:30PM – 1:30PM: How To Stop Speaking in Bullshit
2:00PM – 3:00PM: Mo’ Money Mo’ Problems: Luxury Confronts Digital
3:30PM – 4:30PM: Let’s Drop the Term Millennials
5:00PM – 6:00PM: Stay True to Your Craft and Online Brand
9:30AM – 10:30AM: Smart Ad Campaigns: It’s Not About the Product
11:00AM – 12:00PM: Lead, Not Follow: The Consumer’s Mobile Journey
12:30PM – 1:30PM: How All Brands Can Win with Game Advertising
3:30PM – 4:30PM: How a Mexican Beer Courted the “Mercado General”
5:00PM – 6:00PM: 12 Inevitable Tech Forces That Will Shape Our Future
9:30AM – 10:30AM: Can We Save the Open Web?
11:00AM – 1:00PM: Six-Shooter Advertising. Yeehaw!
2:00PM – 3:00PM: Why Happiness Is Hard and How to Make It Easier
3:30PM – 4:30PM: The Future of Brand, Tech & Business is Experience
5:00PM – 6:00PM: Think Beyond the Screen: UX with Human UI